by Eric | May 31, 2023 | Uncategorized
We often get the question from clients: Which is better—collecting leads through LinkedIn Lead Gen Form Ads or from a form on your landing page/website? The answer is a resounding “it depends.” It depends on whether your goal is quality or quantity....
by AJ Wilcox | May 25, 2023 | podcast
Show Resources Here were the resources we covered in the episode: Top Rank Marketing’s Site Lee Odden’s LinkedIn Lee Odden’s Instagram Follow AJ on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at...
by Eric | May 22, 2023 | Uncategorized
LinkedIn Ads recently released a new campaign building mode. When creating a campaign, you now have the option to switch between Quick and Advanced modes. Quick mode is tailored to those new to the LinkedIn Ads platform, while Advanced mode is the traditional...
by AJ Wilcox | May 18, 2023 | podcast
Show Resources Here were the resources we covered in the episode: Reporting Episode Bidding Episode Follow AJ on LinkedIn NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at Podcast@B2Linked.com with ideas for what you’d...
by Eric | May 15, 2023 | Uncategorized
Executing an audience micro-segmentation strategy on LinkedIn Ads often entails creating tens to hundreds of campaigns and ads. It’s a Herculean task, especially if you’re limited to setting this up manually. For years, advertisers have wanted a bulk...
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