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Many advertisers ask us if there’s a way to get officially certified in LinkedIn Ads. The answer is yes—and LinkedIn now offers a clear path to do it through LinkedIn Marketing Labs.

Here’s what you need to know if certification is one of your goals.

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The LinkedIn Marketing Labs certification path

LinkedIn has created a four-step certification program that allows advertisers to level up their skills gradually:

• Four levels of certification to progress through
  
• Free resources and training directly from LinkedIn
  
• Recognition as you advance through the program

The entire program is free, which makes it a great resource for both beginners and seasoned marketers.

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How long does it take?

Unlike some “weekend certifications,” reaching the highest level of LinkedIn Ads certification is a long-term process.

• Expect to spend 1–2 years if you want to achieve the top tier.
  
• Each exam requires preparation and applied knowledge.
  
• The skills you learn along the way directly improve campaign performance.

We’ve also covered how to prepare for these exams in detail on Episode 92 of the LinkedIn Ads Show Podcast.

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An advanced option for elite advertisers

If you want to go beyond LinkedIn’s standard certification and position yourself in the top 1% of LinkedIn advertisers, there’s another path.

Inside our LinkedIn Ads Fanatics community, upgraded members receive access to an advanced LinkedIn Ads certification run by our team.

This includes:

• Weekly group calls to answer questions and troubleshoot campaigns
  
• Access to advanced strategies and training
  
• A certification badge you can proudly attach to your LinkedIn profile
  
  

Key takeaways

• LinkedIn Marketing Labs offers a free, official certification path
  
• There are four levels to complete, requiring 1–2 years to reach the top
  
• Preparation is key—don’t expect to “cram” in a weekend
  
• Our private community offers an additional advanced certification for those aiming to be in the top 1%
  
  

Want more LinkedIn Ads tips?

Stay ahead of the curve and learn how to master LinkedIn Ads with proven strategies, resources, and community support.

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