Welcome to the LinkedIn Ads Show.

Quick video of the pros/cons of Google Ads and LinkedIn Ads for B2B: Google Ads vs LinkedIn Ads for B2B

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Summary:

Google Ads vs LinkedIn Ads: Which one wins for B2B?

In this episode, AJ Wilcox takes a deep dive into how the OG of advertising—Google Ads—compares to LinkedIn for B2B marketers. He explores the strengths of each platform, from Google’s bottom-of-funnel power and incredible intent targeting to LinkedIn’s precision targeting and top-tier lead quality.

You’ll hear why Google drives quick wins, but LinkedIn builds deeper relationships. Plus, learn how to combine both platforms to create a high-performing marketing engine across the full funnel. Whether you’re protecting your brand, building awareness, or optimizing for ABM—this episode helps you choose the right tool for the job.

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