This episode was recorded just before the New Year, but couldn’t be released until now, so don’t be weirded out with the mentions of upcoming holiday travel 🙂  It’s definitely worth a listen!

Show resources:

Here’s the Pages Resource that Ting mentioned

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Contact us at Podcast@B2Linked.com with ideas for what you’d like AJ to cover.

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Summary:

In this special episode, AJ Wilcox sits down with Ting Ba, Head of Product Marketing for LinkedIn Pages, to unpack the latest features you need to know about—especially if you run LinkedIn Ads.

Ting shares the newest updates, including employee notifications, team recognition tools, and the new Page completion meter—all designed to boost visibility, trust, and engagement for your brand. They also dive into how LinkedIn Pages serve both recruitment and brand-building goals, why video and LinkedIn Live are exploding in reach, and how marketers can strategically activate employees as brand advocates.

Whether you’re a page admin, B2B advertiser, or just trying to grow your company’s presence, this episode gives you actionable insights straight from the source. Don’t miss it!

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