LinkedIn Ads Blog

What Makes a Good Image for LinkedIn Ads?

What Makes a Good Image for LinkedIn Ads? On LinkedIn, images can make or break an ad. But what exactly makes a good image? Are there certain rules to follow? Are there things to avoid? What kind of image should you use to get the most engagement with my ad? If you’re...

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Quality Targeting All The Time

Spending money on clicks that don’t lead to a conversion is one of the worst things that can happen, especially on LinkedIn due to the high average Cost Per Click (CPC). The key to quality leads and conversions is solid targeting, and LinkedIn provides that incredibly...

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LinkedIn Lead Gen Form in InMail Ad Type

LinkedIn has been making a lot of changes and updates recently to the platform. One of the updates you may have seen is the option to have Lead Gen Forms in InMails. This is an awesome new feature that will allow advertisers to get users’ information without having to...

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Event Tracking with Google Tag Manager

Hi there! I am Brandon Green and I’m a member of a digital marketing agency in Birmingham, AL called Telegraph Creative. I’m here to help you increase your tracking skills. I’m going to speak on four topics ranging from pretty beginner to advanced so I make sure to...

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Q&A with LinkedIn Ads Pro – Viveka Von Rosen

Viveka Von Rosen is a legend when it comes to the LinkedIn platform (Her Twitter handle is @LinkedInExpert, for heaven’s sake!). I had the privilege to interview her about her LinkedIn Ads experience, and I think you’ll be interested to hear her views! Plus, she just...

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