LinkedIn Ads Blog
Ep 63 – LinkedIn Ads Dayparting and Scheduling | LinkedIn Performance Analysis | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. Show Transcript On this episode of the LinkedIn Ads...
Audience Segmentation Strategy and Why It’s Important in LinkedIn Ads
Segmenting your audience isn’t a new concept for Marketers, but in our experience, we don’t see this being done often enough on LinkedIn Ads. Typically, when we think of audience segmentation, we may think of it in broader terms, like targeting people in different...
Ep 62 – LinkedIn Ads Sponsored Messaging Ads Demystified | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Announcement about the left-hand navigation being reverted Offers Epsiode NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at Podcast@B2Linked.com with ideas for what you'd like...
How to Monetize Your Offer on LinkedIn Ads
Your offer (i.e. the thing you’re promoting combined with your CTA, or what you’re asking your target audience to do) is absolutely, positively THE MOST important aspect of your LinkedIn Ads. Regardless of whether your ad copy is eloquently written and compelling or...
Ep 61 – LinkedIn Ads Easy Reporting and Analytics | LinkedIn Ad Tools Spotlight on Supermetrics | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Data Studio dashboard that Anna Shutko and AJ created together @AnnaShutko on twitter Marketing Analytics Show LinkedIN: Send DM and posting NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox...
What Are LinkedIn Ads Super Titles?
LinkedIn’s Job Title targeting is an incredibly powerful tool in the hands of digital advertisers but it contains a little known secret. In a recent podcast episode, our CEO, AJ Wilcox, shared the details of a research project our team conducted on Job Title targeting...