the LinkedIn Ads Show
Hey it’s AJ Wilcox your host of the LinkedIn Ads Show which is obviously about LinkedIn advertising.
Every week we’ll dive deep into some aspect of LinkedIn Ads, and I’ll share my high-performance strategies, tips, platform news, and anything else that I think a LinkedIn Ads pro would want.
We’ve even got interviews with the product managers at LinkedIn who create the tools you use.
So check out the episodes below to see if any particular topic strikes your fancy.
And, hit one of the links above for whatever podcast player you use, and make sure to subscribe.
Talk to you soon!
-AJ Wilcox
AJ Wilcox
Your Host
Recent Episodes
Ep 78 – LinkedIn Ads Frequency Caps | How to Measure Frequency on LinkedIn Ads | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Should you bid CPC or CPM? Episode on saturation NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to...
Ep 77 – LinkedIn Ads : The Top Strategic Plays as Submitted by the Community | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: How to Analyze Your LinkedIn Ads in Excel How to Evaluate Your LinkedIn Ads AB Tests in Excel NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel Contact us at...
Ep 76 – 6 LinkedIn Ads Myths Debunked | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: New Audiences Menu Document Ads Media Library Certified LinkedIn Marketing Experts program Reporting on LinkedIn Ads ROI NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Youtube Channel...
Ep 75 – LinkedIn Ads Creative: What Imagery Performs Best While Advertising on LinkedIn | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Calculating ROI on your LinkedIn Ads Post from AJ about square images Revenue.io Ads Examples Optimizely Ads Examples Accenture Ads Examples Nancy Harhut - Speaks a lot about marketing psychology NEW...
Ep 74 – The LinkedIn Collective: An Interview with Alex Rynne, Senior Content Marketing Manager at LinkedIn | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: LinkedIn Collective Introducing the LinkedIn Collective: A New Community for B2B Marketers Growth on LinkedIn isn't slowing down Building an iconic brand Alex Rynne on LinkedIn NEW LinkedIn Learning...
Ep 73 – LinkedIn Ads Guidelines & Disapprovals | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Detailed explanation of policies Ad Guidelines Ad Disapprovals Episode 72 - Quality Scores NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at Podcast@B2Linked.com with ideas for...
Ep 72 – The LinkedIn Ads Auction: You Used to Think it Was Confusing | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Episode 59 LinkedIn's auction Campaign Quality Scores for Sponsored Content Help Article LI's Privacy Centric Explanations - really interesting to understand LI's direction towards privacy Episode Six...
Ep 71 – LinkedIn Ads CRM Integration | How B2B Marketers Use CRM with LinkedIn Advertising | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Lead Gen Form Ads Reporting UTM live builder NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. Show...
Ep 70 – LinkedIn Ads Cookiepocalypse | Advertising in a World Without Cookies | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Data about cookies Browser fingerprinting Audience segmentation 1st party vs 3rd party cookies How Apple's ITP treats cookies Server side tracking with Google Ads Website demographics episode Sites the...
Ep 69 – LinkedIn Ads Reporting | Getting the Most Out of Your LinkedIn Ads Data | The LinkedIn Ads Show
Show Resources Here were the resources we covered in the episode: Performance chart Demographics Audience segmentation Make optimizations Bidding/Budgeting AB testing NEW LinkedIn Learning course about LinkedIn Ads by AJ Wilcox Contact us at Podcast@B2Linked.com with...