the LinkedIn Ads Show
Hey it’s AJ Wilcox your host of the LinkedIn Ads Show which is obviously about LinkedIn advertising.
Every week we’ll dive deep into some aspect of LinkedIn Ads, and I’ll share my high-performance strategies, tips, platform news, and anything else that I think a LinkedIn Ads pro would want.
We’ve even got interviews with the product managers at LinkedIn who create the tools you use.
So check out the episodes below to see if any particular topic strikes your fancy.
And, hit one of the links above for whatever podcast player you use, and make sure to subscribe.
Talk to you soon!
-AJ Wilcox
AJ Wilcox
Your Host
Recent Episodes
Ep 45 – LinkedIn Product Pages 2021 Update: An Interview with Ryan Macinnis, Product Marketing Manager at LinkedIn
Show Resources Here were the resources we covered in the episode: https://www.linkedin.com/in/ryankmacinnis/ rmacinnis@linkedin.com twitter.com/rkmac LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at...
Ep 44- LinkedIn Ads: How to Write and Create the Perfect LinkedIn Ad | The LinkedIn Ads Show
Congratulations to the LinkedIn Ads Show contest winners! It's fortunate that this week's episode is all about creating the perfect ad, when we also get to reveal the 3 winning ads in our performance contest! We had so many incredible submissions, showing us examples...
Ep 43- LinkedIn’s Usage by Gen Z | Original Research on How Gen Z Uses LinkedIn
Show Resources Enter the Contest! bit.ly/linkedinadscontest LinkedIn fixing false metrics Writeup of the GenZ research Free chapter of Instabrain: bixaresearch.com/freechapter LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course...
Ep 42- How to Get Started with LinkedIn Ads | The LinkedIn Advertiser’s Checklist
Show Resources Enter the Contest! bit.ly/linkedinadscontest Download the B2Linked Onboarding Checklist: https://b2linked.com/checklist New Company Page: https://www.linkedin.com/company/setup/new/ Episode 02 - Targeting Strategies Episode 10 - Offers that Convert...
Ep 41- LinkedIn Ads Rising Costs: How to Beat LinkedIn Ads Inflation
Show Resources Enter the Contest! bit.ly/linkedinadscontest Episode 02 - Targeting Strategies Episode 06 - Bidding Episode 26 - Why so expensive? Episode 29 - Saturation Episode 32 - Covid Episode 37 - Seasonality LinkedIn Learning course about LinkedIn Ads by AJ...
Ep 40- LinkedIn Ads Coupon Codes: How to Get them and How to Spend them Most Efficiently
Show Resources Episode 06 - Bidding Episode 10 - Calls to Action LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. Show Transcript: You got a coupon...
Ep 39 – When to Scale Up Your LinkedIn Ads
Show Resources: Episode 14 - Low Budgets Episode 22 - How to Scale Episode 15 - Benchmarks Episode 10 - High Performing Offers LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at Podcast@B2Linked.com with ideas for what...
Ep 38 – LinkedIn Ads Conversion Tracking | How to Set it Up and Troubleshoot it
Show Resources: Install event tracking tutorial on YouTube How to set up event tracking in Google Tag Manager walkthrough LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at Podcast@B2Linked.com with ideas for what you'd...
Ep 37 – LinkedIn Ads Seasonality | The Best and Worst Times to Spend
Show Resources: Ep 26: Why LinkedIn Ads Are So Expensive? LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at Podcast@B2Linked.com with ideas for what you'd like AJ to cover. Show Transcript: Q4 on LinkedIn Ads, what I...
Ep 36 – LinkedIn Ads AB Testing Strategy
Show Resources:Split test calculator Ep 07 - LinkedIn Ads Account Organization Ep 15 - Benchmarking Your LinkedIn Ads LinkedIn Learning course about LinkedIn Ads by AJ Wilcox: LinkedIn Advertising Course Contact us at Podcast@B2Linked.com with ideas for what you'd...